0 comments / Posted by Jaro Bartak

Yes, you can get a swim towel with a random cartoon character on it, but nothing beats a custom towel for fun and function. Whether you swim with a team or just for fun, a custom swim towel could be a fun way to express yourself.

Why should you consider a custom swim towel?

Give your team or group a sense of identity.

Matching suits are fun, but have to be repurchased again and again as swimmer’s bodies change. Towels, on the other hand, fit regardless of how much taller (or wider) you get. Better yet, towels can not only be customized with your colors and logo, but you can add dates, images, or even that funny catchphrase your coach always uses.

There’s way more room for customization on a towel than on a suit! If you swim competitively, filling a room with your team’s colors dramatically increases the feeling of encouragement and team pride from the sidelines.

Recognize an accomplishment.

Want to remember a regional win? Graduation? That time you tried out a triathlon for the first time? Trophies have to be dusted and photos fade, but a commemorative towel is something everyone in the group can take home and use for years to come.

Whenever you pull out a towel to take to the beach or to dry off at the pool, you’ll remember your accomplishment with a feeling of pride!

Family reunion is at the beach? Forget matching t-shirts.

Clothing sizing varies widely from brand to brand, and one person’s “medium” can fit like an extra large. When you order custom swim towels, one size really does fit all.

Bonus— it’s definitely easier to see whether anyone in your group has left their stuff by the water when it’s time to head home.

Try unconventional advertising for your organization.

Giving away pencils and tote bags might work if you’re looking to find people at the office or farmer’s market. But it’s just good sense to cater your swag to the intended audience.

If your product is suited to swimmers and you hope to find new clients at the local pool, custom towels can get your logo in front of dozens of swimmers and their families. Better yet, it’s still less costly than many crowded print ads, and you’re giving prospective customers something they’ll use for years to come.

Raise funds and enthusiasm with a design contest.

Until swimming draws the kinds of crowds that football does, funding will always be an issue. Ask team members for potential designs, then invite the community to vote for their top pick with their dollars.  

When the votes are in, you can sell the winning design at meets, generating more income and spreading word of mouth about your organization, too.

Honor the swimmer in your life.

Birthday? Graduation? Finished their first ever set of swim classes? A custom towel not only makes a useful and thoughtful gift, it says “I recognize your love for swimming and want to encourage you however I can.”

Student athletes, in particular, make many sacrifices for their sport. Knowing that you have their back can really mean the world to them.

How does it work?

Here’s the good news: creating a custom towel is a simple process, thanks to our user-friendly Design Your Towel site. Here’s a step-by-step breakdown:

  1. Visit the Design Your Towel site.
  2. Look at examples for inspiration or to use as a template.
  3. Pick colors for background and border. You can use team or school colors, favorite colors, or just something you think looks good and stands out.
  4. Add images and words. Resize, choose fonts and colors, and rearrange them to your liking.
  5. Select the number of towels you want to order.
  6. Click “Send Us Your Design” to purchase.
  7. Finish your purchase and wait for your custom swim towels to arrive!

Ready to get started?

You can play with Design Your Towel right away, even if you don’t have a design in mind yet. Who knows? You might just find yourself becoming inspired.

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